The Social CRM Setup
Quick Pointers for Closing Any Sale
How to Close the Tough Customer by Offering Three Choices

The Path of the Social CRM Buyer

Step 1 of 6
Previous
Next Slideshow
Next Slideshow

Searching for brands.

The consumer begins her journey by learning which brands make the type of product she wants. It’s a general search that helps her narrow the search to specific brands. Here are some examples of searches: toasters best, toasters four slice, and toasters stainless steel.

A Google search of possible toaster brands includes brand names like Black & Decker, T-Fal, and Cuisinart. Search terms could include the brand name with the word toasters, such as T-Fal toasters.

  • Add a Comment
  • Print
  • Share

Recommends

Promoted Stories From Around The Web

blog comments powered by Disqus
The Collaborative Sales Model and Social CRM
Ten Or So Pointers for Successful Questioning
The Pros and Cons of Quotas and Commissions
Knowing Product Basics
How to Reorder Your Bar Supplies
Advertisement