The Social CRM Setup
Creating a Simple Purchasing Process for Your Business
4 Effective Tactics for Following Up Automated Marketing

The Path of the Social CRM Buyer

Step 1 of 6
Next Slideshow
Next Slideshow

Searching for brands.

The consumer begins her journey by learning which brands make the type of product she wants. It’s a general search that helps her narrow the search to specific brands. Here are some examples of searches: toasters best, toasters four slice, and toasters stainless steel.

A Google search of possible toaster brands includes brand names like Black & Decker, T-Fal, and Cuisinart. Search terms could include the brand name with the word toasters, such as T-Fal toasters.

  • Add a Comment
  • Print
  • Share
blog comments powered by Disqus
Marketing Automation For Dummies Cheat Sheet
How to Influence Consumers and Their Buying Decisions
Turn Fixed Features into Emotional Benefits for Sales Prospects
Set Up Payment System for Mom Blog Products and Services
Reasons for Buying to be Aware of to Close Sales