Staying Competitive in the Restaurant Business
Running a restaurant has its challenges – amongst them is dealing with the competition. Diners don’t have to come to your restaurant – they could always go somewhere else. You need to remain mindful of this and do all you can to remain competitive. Here are some points to bear in mind:
Play up your strengths and make them matter to your diners.
Analyse your competition, determine their deficiencies and exploit them.
Close the gaps on your own deficiencies.
Continually create new points of difference.
Know your audience, how your points of difference matter to them, and how to reach them.