When your Twitter application has launched, it's time to spread the word about your app. Your product can sell itself if you tell the story. Proven promotional strategies can accelerate your growth and build your user base:

  • Connect with potential users through social media, such as Twitter and Facebook.

  • Promote and support the application through a Web site and targeted mailing lists.

  • Network with industry opinion leaders and product reviewers.

  • Purchase Web banner advertising.

  • Promote your application through conventional advertising and search engine optimization.