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How to View Follower Growth on TwitterCounter

TwitterCounter is a great marketing tool. You can use it to track your Twitter followers and the growth of your list of followers. The following list describes what makes TwitterCounter important to your Twitter marketing road map and shows how it helps you reach your goals:

  • Track your follower count. You need to track how many followers you gain over different periods of time so that you can figure out what type of content your Twitter followers are most interested in as well as what kind of content will help increase your number of followers. You can view your stats and find out when you gained the most followers (although you still have to figure out why.)

  • Compare your follower growth rate to others. TwitterCounter has a great feature that allows you to compare your growth rate to other people who use TwitterCounter. In the Compare text box below the graph on the homepage, enter a username whose follower growth rates you want to see, and then click the Compare button.

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    The reasoning behind comparing followers between certain accounts can be related to content sharing. If a competitor has more followers than your account, you need to take a look at what type of content he or she shares. You don’t need to be disgruntled by being outnumbered by your competition in terms of a follower count.

    What is important is that your followers are communicating with you. A competitor could have 20,000 followers, but if she doesn’t communicate, she’s wasting her time and you’re ahead of the game!

  • Compare your number of updates to others. You can also use the Compare function in TwitterCounter to compare the number of updates among three different accounts. Click the Tweets tab, enter the usernames in the Compare text boxes, and then click the Compare button. This helps you understand the rate at which your followers are posting on Twitter.

    You may find another Twitter user who is updating less and still maintaining a faster growth rate. This allows you to adjust your content strategy. You may find that some users share too much content and others share too little. It’s important to find that comfortable place in the clouds.

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