How to Use Podcasts as a Job Search Tool
12 of 12 in Series: The Essentials of Job Search Tools
As a job seeker, you can use a podcast the same way you can use a blog to spotlight your job achievements and experience. Having a podcast is cutting edge and differentiates you from the competition. Consider podcasting as a way to get noticed in a Web 2.0 world.
Podcasting is a way to distribute audio and video feeds (information or music over the Internet), rather than text alone. Consider how supplementing your resume with a podcast can make a difference: For example, you can list presentation skills on your resume, but with a podcast, employers can actually hear you speak. You can turn an industry presentation, talk, or panel discussion into a podcast to underscore your leadership and public speaking skills.
To listen to a podcast on a mobile device (iPod, Blackberry, MP3 player, or cell phone) or a computer, you need Internet access.
An employer may use a podcast as a recruiting tool to help spread a branding message that explains why the company is a good place to work and to bolster communications with candidates the company hopes one day to hire. When a podcast is offered on a Web site, the sponsors make it easy for you with an invitation to “sign up here” and click.
Getting started with podcasting
Vendors, professional associations, and affinity Web sites present a regular stream of podcasts. Listen and watch a few podcasts to form your own opinions.