How to Overcome Objections to Buying a Mac
The question of which is a better personal computer, a Macintosh or a Windows PC, provokes a good debate. If you’re thinking about purchasing a Mac or you’re considering moving from a Windows PC, you may encounter several (unfounded) objections. The following objections to switching to a Mac aren’t true.
Macs are too expensive. If you’re looking for the absolute cheapest computer you can find, you’re right. As of this writing, you can buy a new Windows XP computer for as little as $300. But when you price higher-end configurations from name-brand manufacturers — ones that match what you get standard with a Mac — the difference in price is less and often disappears. In the United States, you can buy a complete and very usable Mac desktop setup for under $600, assuming that you already own a suitable display, keyboard, and mouse; you can buy an excellent MacBook laptop for about $1,100.
The arguments for buying a Mac are based on quality and total cost of ownership, not initial purchase price. Few people boast about how cheap their car is. A cheap product that causes you years of aggravation is no bargain.
Switching is too hard. If you’ve been using Windows for a while, you’re used to its idiosyncrasies. You made a big investment in learning how to use all that Windows software, not to mention what you paid for it. But on the whole, switching to a Mac is not that bad because Macs and Windows PCs have more in common than they have differences.
I’ll be left with no software. Many Windows advocates claim that less software is available for the Macintosh. (Of course, Macs aren’t plagued with all those viruses and spyware programs.) But some truth to this objection exists. Certain highly specialized programs in many fields only run in Windows. If equivalents exist for the Mac, you might have fewer choices. On the other hand, thousands of software titles are available for the Mac, and they cover the needs of most users quite well.
Some great software is available only for the Mac. Every new Mac comes with Apple applications for e-mail, instant messaging, address book, calendar, and iTunes. Apple’s iLife suite, also included, has programs for photo management, making movies, burning DVDs, creating Web sites, and even composing your own music.
Macs are dying out. Macs were close to dying a decade ago. Their share of the personal computer market was less than 3 percent. However, their share has been climbing steadily, and at last report was 7.6 percent in the United States. And it could be up to 20 percent of the consumer market — people who buy the computer for their own use. And Apple’s share is growing. More than half of all new Macs are purchased by people who were using Windows before.
Macs are not expandable. The original Macintosh was a self-contained unit that users were not supposed to open. Since then, Apple developed a blazingly fast expansion port, called FireWire, that lets users attach devices without opening the box. The PC world responded by developing USB 2.0, which Apple then adopted as well. All new Macs offer both ports, allowing a wide range of accessories to be attached just by plugging them in. For those who think they must have expansion cards, the top-of-the-line Mac Pro comes in a big box that you can open to install the same PCI Express expansion cards that modern PCs use.
Macs don’t comply with industry standards. Early in Apple’s history, they came up with a clever way to squeeze more bits onto a floppy disk. Unfortunately, this design made floppy disks written on early Macs unreadable on IBM PCs. That gave Apple a reputation of being an odd duck, from a standards standpoint, which it has never been able to shake completely, even though it later added PC-compatible floppy drives and is now exemplary in sticking to industry standards. Indeed, Apple was the first to popularize now-ubiquitous computer industry standards such as WiFi wireless networking and the Universal Serial Bus (USB). Other standards that Macs support include Gigabit Ethernet, Bluetooth, IEEE-1394 FireWire, PCI Express, ExpressCard/34, and now the Intel microprocessor architecture. Apple’s Web browser, Safari, now also available for Windows, carefully follows Internet standards — more so than Microsoft’s Internet Explorer.
I need Windows for work. If that’s the case, run Windows XP or Vista on your Mac.
Macs are a poor game platform. True, more games exist for the PC, but plenty are available for Macs (many of the top titles, too). And many more are coming.

Macs and OS X Glossary
802.11x wireless
A protocol for connections to your Ethernet network and your Apple TV unit.

Macs and OS X Glossary
Address Book
The place for addresses, phone numbers, and e-mail addresses on the Mac. You can also add a picture and note about the person.

Macs and OS X Glossary
alias
A pointer to another application of folder.

Macs and OS X Glossary
Bluetooth
A short-range wireless technology that lets your Mac communicate with other compatible gadgets, from up to 30 feet away.

Macs and OS X Glossary
ColorSync
A printer setting that lets you add black and white, blue tone, sepia, or other filters.

Macs and OS X Glossary
cookie
A small file that a web site automatically saves on your hard drive. It contains information that the site will use on your future visits. For example, a site might save a cookie to preserve your site preferences for the next time or ¯ in the case of a site such as Amazon.com ¯ to identify you automatically and help customize the offerings that you see.

Macs and OS X Glossary
Dashboard
A translucent screen that lays on top of your desktop and houses clever little applications called widgets.

Macs and OS X Glossary
desktop
The whole of your Mac’s computer screen. Also called the Finder.

Macs and OS X Glossary
Discoverable mode
Helps other Bluetooth devices find your Mac.

Macs and OS X Glossary
Dock
The colorful bar on the bottom of the Mac screen. It’s a rough cross between the Windows taskbar and the Start menu.

Macs and OS X Glossary
double-clicking
Left-clicking twice in rapid succession while keeping the cursor in the same location.

Macs and OS X Glossary
dragging
Positioning the cursor on top of a symbol or icon and then holding down the mouse button and rolling the mouse across your desk, which moves the symbol or icon to a new location.

Macs and OS X Glossary
driver
A software program provided by the printer manufacturer that tells Mac OS X how to communicate with your printer.

Macs and OS X Glossary
Dynamic Host Configuration Protocol; DHCP
A protocol that enables a computer to automatically get connection information for communicating with a network or your ISP.

Macs and OS X Glossary
Exposé
A Mac feature that, with a click of a button, organizes your Mac desktop.

Macs and OS X Glossary
FileVault
A Mac feature that automatically scrambles, or encrypts, the data in your Home folder.

Macs and OS X Glossary
Finder
The application that Mac OS X runs to display the operating system’s menus and windows.

Macs and OS X Glossary
FireWire
A speedy connector often used with digital cameras.

Macs and OS X Glossary
FTP
Part of the TCP/IP protocol suite; (the hoary acronym FTP stands for File Transfer Protocol. FTP is one of the oldest methods for sharing files between computers

Macs and OS X Glossary
function keys
Housed on the top row of the Mac keyboard, the keys with the letter F followed by a number.

Macs and OS X Glossary
iCal
The Mac’s built-in calendar.

Macs and OS X Glossary
iDVD
The application that lets you burn movies onto a disk.

Macs and OS X Glossary
iMac
A Mac desktop computer.

Macs and OS X Glossary
iPhoto
The application where you store and touch up digital images.

Macs and OS X Glossary
iSync
The application that keeps your calendar, Address Book, and Internet bookmarks synchronized across multiple devices.

Macs and OS X Glossary
iTunes
Apple’s renowned musical jukebox.

Macs and OS X Glossary
iWeb
The tool that lets you create personal Web sites, blogs, and podcasts.

Macs and OS X Glossary
Lightweight Directory Access Protocol; LDAP
With LDAP, you can search a central company directory from anywhere in the world as long as you have an Internet connection.

Macs and OS X Glossary
Lightweight Extensible Authentication Protocol
An encryption protocol developed by Cisco Systems for superior security in the business world.

Macs and OS X Glossary
Mac Mini
Apple’s budget desktop computer. Weighing less than 3 pounds, it’s portable, but not in the same sense as a notebook.

Macs and OS X Glossary
Mac OSx
The operating system that Apple included with all new Mac computer systems since 2002.

Macs and OS X Glossary
Mac Pro
A Mac desktop intended for professionals facing demanding graphics and other computing tasks. Its arrival completed the transition of the Mac line to Intel processors.

Macs and OS X Glossary
MacBook Air
Apple’s super-thin Mac. Encased in aluminum with a 13.3-inch display, Air measures just 0.16 inches at its skinniest point and just 0.75 inches at its thickest. But it still boasts a full-size keyboard and very good battery life.

Macs and OS X Glossary
MacBook, MacBook Pro
Apple’s successor to the PowerBook.

Macs and OS X Glossary
Mail
Apple’s built-in calendar.

Macs and OS X Glossary
MobileMe
The application that keeps your e-mail, contacts, and calendar synchronized, no matter what device you’re using.

Macs and OS X Glossary
Network interface card
A hardware device that your computer uses to talk to the rest of the network.

Macs and OS X Glossary
operating software
The software that makes a Mac work.

Macs and OS X Glossary
parental controls
Safety features that let you place limitations on your child’s computer use.

Macs and OS X Glossary
partition
A formatted section of a disk that contains data.

Macs and OS X Glossary
PDF
A special document display format developed by Adobe; they display like a printed document but take up minimal space.

Macs and OS X Glossary
phishing
A form of Internet fraud where identity thieves, posing as a respectable financial or Internet company, tries to dupe you into clicking phony links to verify personal or account information.

Macs and OS X Glossary
RAID set
A group of multiple separate disks, working together as a team.

Macs and OS X Glossary
Safari
The Mac’s Web browser.

Macs and OS X Glossary
Smart Groups
A way to group contacts in your Address Book.

Macs and OS X Glossary
Smart Mailboxes
Searches for e-mail that matches specific search criteria.

Macs and OS X Glossary
Spotlight
The Mac’s search technology.

Macs and OS X Glossary
start-up disk
The boot drive that contains the Mac OS X system you’re using at the moment

Macs and OS X Glossary
thread
Contains an original message and all related replies, which makes it easy to follow the flow of an e-mail discussion without bouncing around within your Inbox, searching for the next message in the conversation.

Macs and OS X Glossary
trackpad
The smooth surface below your Mac keyboard that’s your laptop’s answer to using a mouse.

Macs and OS X Glossary
USB port
The place on your Mac where you plug in devices you want to connect, such as printers, scanners, digital cameras, and more.

Macs and OS X Glossary
Voiceover
A screen reader designed to make using a Mac easier by speaking the contents of the screen.

Macs and OS X Glossary
wireless network
A network that isn’t connected by wires but uses radio waves, instead.