How to Handle Markups and Markdowns in Accounting
You may get quite a thrill when you’re out shopping and you see something fantastic on the discount rack. When you see it, you probably think, Ching-ching, I just scored! However, have you ever thought about what markups or markdowns mean to the retailer? Well, wonder no longer — here’s how to handle markups and markdowns from an accounting point of view.
First, some important definitions:
Original retail price: The price at which a company offers items for sale.
Markup: The difference between the cost of the item and the original retail price (what the item is selling for). For example, Penway Manufacturing may pay $1.00 for an item and sell it for $2.00. (Retailers refer to a 100 percent increase between cost and sales price as keystoning.)
Additional markup: Increasing the price of an item above its original retail price. Due to demand, Penway increases the retail price from $2.00 to $2.25.
Markup cancellation: Moving the price back down from the additional markup but not decreasing the price below the original selling price. The Penway item price can’t reduce to less than $2.00; if the price goes below $2.00, it’s a markdown.
Markdown: Reducing the price of an item below its original selling price. If Penway reduces the price of the item to $1.25, the markdown is 75 cents.
Markdown cancellation: Increasing the item price after a markdown, not increasing the price above the original selling price. A good example of this is a sale for a specific period of time. The price of the item goes back to $2.00. If it goes above $2.00, it’s an additional markup.
Purchase returns: A contra-purchases account that reflects goods returned by customers after purchase.
Now that you have a handle on the lexicon of retail markups and markdowns, lay all those ugly snakes in a straight line and calculate ending inventory for Penway Manufacturing using the retail and cost account balances provided in the following figure.
Ready? After considering the information, what figure do you get for inventory at cost under conventional retail? Go to the following figure and check your answer!

Accounting Glossary
accounting equation
The equation Assets = Liabilities + Equity, which demonstrates the two-sided nature of accounting and is useful for explaining the concept of double-entry accounting (or double-entry bookkeeping).

Accounting Glossary
accounting period
The time period for which financial information is being tracked in a business, such as monthly, quarterly, or annually.

Accounting Glossary
accounts receivable
An account that records the amounts that customers owe to a business.

Accounting Glossary
adjusting entry
A correction made to a bookkeeping account that adjusts for accounting errors or other necessary changes at the end of the accounting period.

Accounting Glossary
cash flows
Used to describe the source or sources of cash or how cash is used.

Accounting Glossary
Chart of Accounts
A list of all the accounts used by a business, including what types of transactions go into each account.

Accounting Glossary
debit
An accounting entry that increases an asset or expense account, and decreases a liability or income account.

Accounting Glossary
dividends
A portion of a company’s profits paid by share of common stock on a quarterly or annual basis.

Accounting Glossary
FASB
Financial Accounting Standards Board. FASB is the highest-ranking authority in the private (non-government) sector of the U.S. for making pronouncements on GAAP and for keeping accounting standards up-to-date.

Accounting Glossary
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Accounting Glossary
fidelity bonds
A type of insurance — typically carried by employers for their employees — that helps guard against theft and reduce the risk of loss.

Accounting Glossary
FIFO
First-in, first-out. A method for costs of goods sold in which a business charges out product costs to cost of goods sold expense in the chronological order in which the goods were acquired.

Accounting Glossary
fungible
Describes a product that is interchangeable and virtually indistinguishable from another product.

Accounting Glossary
General Ledger
A summary of all of a business’s accounts and transactions.

Accounting Glossary
IASB
International Accounting Standards Board. The IASB (based in London) is the main authoritative accounting standards setter outside the U.S.

Accounting Glossary
Journals
The location in which bookkeepers keep records (in chronological order) of daily company transactions.

Accounting Glossary
LIFO
Last-in, first-out. A method for costs of goods sold that selects the last item you purchased first, and then works backward until you have the total cost for the total number of units sold during the period.

Accounting Glossary
LLP
Limited liability partnership. A legal structure that state laws offer to qualified professionals in which all the partners have limited liability.

Accounting Glossary
PC
Professional corporation. A legal structure that state laws offer to qualified professionals who otherwise would have to operate as an unlimited partnership liability.

Accounting Glossary
petty cash
A cash account that businesses keep on hand for unexpected expenses.

Accounting Glossary
revenue
Monies that are collected in the process of selling a company’s goods and services.

Accounting Glossary
salvage value
The amount that an asset is worth after it has been fully depreciated.

Accounting Glossary
statement of cash flows
A financial statement that summarizes a business’s cash inflows and outflows during an accounting period.

Accounting Glossary
transactions
Economic exchanges between a business or other entity and the parties with which the entity interacts and makes deals.

Accounting Glossary
worker’s compensation insurance
A type of insurance carried by employers that covers its employees in case they are injured on the job.