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How to Create Links to Local Files on Your Business’ Website with Dreamweaver

Imagine prospective customers arriving at your business’ website with only a fraction of their attention engaged. Making the links easy to read and in obvious locations makes your site easier to navigate. Having a row of clickable buttons at the top of your home page, each pointing to an important area of your site, is always a good idea.

Such navigational pointers give visitors an idea of what your site contains in a single glance and immediately encourage them to click a primary subsection of your site and explore further. By placing an interactive table of contents up front, you direct surfers right to the material they’re looking for.

The links to the most important areas of a site can go at or near the top of the page on either the left or right side.

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Navigation can help with marketing: If you want to be ranked highly by search engines (and who doesn’t?), you have another good reason to place your site’s main topics near the top of the page in a series of links. Some search services index the first 50 or so words on a web page.

Therefore, if you can get lots of important keywords included in that index, the chances are better that your site will be ranked highly in a list of links returned by the service in response to a search.

On a tablet or other mobile device, you need to arrange the most important links without flashy graphics. Look at the mobile version of the same Dummies.com home page. You don’t have to design a simplified mobile version of your home page from scratch (you can do so at www.striking.ly). Just make sure the marketplace or hosting service you choose automatically creates a mobile version of your site for you.

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Open the web page you want to edit and follow these steps to create links to local files on your website by using Dreamweaver, the powerful and popular website creation software by Adobe Systems, Inc.:

  1. Select the text or image on your web page that you want to serve as the jumping-off point for the link.

  2. Choose Insert→Link or press Ctrl+L.

    The Link Properties dialog box appears.

    image2.jpg
  3. In the box in the Link Location section, enter the name of the file you want to link to if you know the filename.

    If the page you want to link to is in the same directory as the page that contains the jumping-off point, enter only the name of the web page. If the page is in another directory, enter a path relative to the web page that contains the link. Or click the Choose File button, locate the file in the Open HTML File dialog box, and click the Open button.

  4. Click OK.

    You return to the Composer window. If you made a textual link, the selected text is underlined and in a different color. If you made an image link, a box appears around the image.

Presenting the reader with links up front doesn’t just help your search engine rankings, but also indicates that your site is content-rich and worthy of exploration.

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