How to Create a Limited Business Account on Facebook

If you prefer not to use Facebook as a regular social user to market with a personal Profile, you can create a limited business account. A business account has limited functionality; it’s for people who don’t already have a Facebook personal Profile and who want to use Facebook only to administer a business Page and run ad campaigns.

When you create a business account, you won’t be able to interact on Facebook normally. The account is very limiting. You won’t be able to share posts from others, like Pages, or comment. You won’t be able to view personal Profiles. Worst of all, business accounts can’t be found in a search. You will, however, be able to interact with people on your Page.

If you still feel that you want to create this type of account, follow these steps:

  1. Go to www.facebook.com.

  2. At the bottom of the personal Profile form, click the link titled Create a Page for a Celebrity, Band, or Business.

  3. Click to choose the type of business Page you’d like to create.

  4. Complete the requested Page information.

    You need to type the Page name, and depending on the Page type you choose, you may need to add the physical location.

  5. Select the check box next to I Agree to Facebook Pages Terms.

  6. Type in the security words.

  7. Click the Get Started button.

    You will need to verify the e-mail address. Look for that e-mail and click the link to verify. Once clicked you’re in the interface that lets you continue developing your new business-account Facebook Page.

    Business accounts are only for people who currently don’t have a personal Profile. If you already have a personal Profile, you should log in to Facebook with that account and create your business Page.

Your business account is live, and your browser opens your new business Page so that you can finish setting it up. Now, any time you log in to Facebook, you won’t see a personal Profile News Feed, as most users do; instead, you’ll see the Admin panel for your Page.

This type of account in Facebook is, well, limited, but it’s an option. If you use this type of account and try to interact on Facebook (by trying to comment on another post), you get an error-message dialog box asking you to open a personal account to complete the action.

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