Make 2015 totally awesome. Take the Dummies challenge and you could win $1,000! Learn how.
3 Applications Available for Posting to Your Facebook Profile
How to Verify Ownership of Your Marketing Blog
How to Adjust Featured Pages on Your Facebook Business Page

Create a Winning Facebook Marketing Strategy for Your Business

Step 1 of 4
Previous
Next Slideshow
Next Slideshow

Acknowledge your fans.

The B2C giants on Facebook do a fantastic job of spotlighting their fans. When fans feel appreciated, they continue to engage with your Page.

One great example of this strategy comes from Oreo, which knows a thing or two about standing out. In celebration of its 100th birthday, Oreo created a campaign to spotlight its fans’ birthdays too. Every single day during the celebration, Oreo chose one fan who had a birthday that day and spotlighted that person in its Timeline cover photo. Oreo’s Facebook Page has millions of fans, so those folks must be doing something right!

  • Add a Comment
  • Print
  • Share

Recommends

Promoted Stories From Around The Web

blog comments powered by Disqus
How to Locate Your Business’s Facebook Place
How to Add Custom Lists to Your Favorites on Facebook
How to Use Facebook Places Check-ins as a Marketing Strategy
How to Create Your Business's Facebook Page
How to Advertise an External Web Page on Facebook
Advertisement

Inside Dummies.com