Attract an Audience to an Infographic

Part of the Infographics For Dummies Cheat Sheet

When not creating an infographic for a specific client, finding an audience for the infographic is up to the infographic designer or design house. Here are a few ways to make sure an infographic attracts readers.

  • Create a website or blog. If you don’t already have a blog, WordPress and Blogger are popular blogging platforms that provide pretty easy ways to launch a blog where an infographic can be placed.

  • Post on social media. A designer or design house can share an infographic with friends and contacts on Facebook, Twitter, Google+, and Pinterest. Use social sharing buttons and encourage friends and business contacts to retweet or recommend the piece through the social media they use.

  • Research metrics on website readership. Websites that provide online data can pinpoint sites that receive a lot of traffic and tap into the same topics covered by the infographic. Good resources for such information include compete.com, alexa.com, and technorati.com.

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Infographics For Dummies Cheat Sheet

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