How to Shorten URLs on Twitter
Even if you are marketing on Twitter, not everything you tweet is going to point to a blog, let alone your blog. Maybe you find an interesting photo or song, or you want to refer people to another article [more…]
How to Upload Your Photo to Twitter
To market your product, business, or brand on Twitter, you need to choose an image to represent it. Few things are a bigger turnoff on Twitter than profile pages that haven’t picked an original avatar [more…]
How to Compile and Follow Twitter Lists
If you are using Twitter as a marketing tool, you will want to take advantage of Twitter lists. The launch of Twitter lists provides you with a way to organize the people you’re following on Twitter and [more…]
Twitter Marketing Strategies
Twitter and the Internet have changed how you can target your customers. They’ve made marketing easier and cheaper. E-mail accounts and social networks such as Facebook are free to use. The cost of developing [more…]
How to Use Twitter to Find Sales Leads
Nowadays, you can find prospective customers by searching for them through Twitter’s search feature (both the one that you have access to within Twitter itself and the [more…]
How Do Promoted Tweets Work?
Twitter has released some new tools called promoted tweets that can put ads in Twitter on search results and then move to the user feeds. How does that help your marketing campaign? Well, when a user searches [more…]
How to Reduce Your Number of Twitter Followers
That’s right, reduce the number of Twitter followers to improve your marketing campaign. To get to your truly engaged followers, you need to lighten your load. Sure, it means you have fewer followers, [more…]
Using Multiple Twitter Accounts to Create Your Business Profile
If you're using Twitter for business, do you create a personal account and a business account, or do you use just one account? A lot depends on your specific case, and you should base your decision on [more…]
Installing an Analytics Package to Measure Your Twitter Presence
Analytics software lets you track your tweets and retweets so you can tell how effective your Twitter marketing campaign is. You can install an analytics package on your website fairly easily. Each package [more…]
How to Recognize and Block a Twitter Spam Account
As your Twitter marketing campaign grows you will want keep track of the people who start following you. That way you can block people who generate spam. If you have your account set up to send you New [more…]
Third-Party Tools for Marketing on Twitter
As a Twitter marketer, you will want to look for an app that allows you to effectively manage multiple Twitter profiles, schedule tweets to go out at a later date and time, and measure your Twitter analytics [more…]
How to Manage Your Marketing Time on Twitter
Marketing on Twitter involves managing your time. If you look at Twitter as some big elephant that you have to eat all at the same time, you’ll never get it done. But if you start small, you can master [more…]
How to Manage and Analyze Twitter Data with Twitalyzer
Twitalyzer is one of the Web-based tools that allow you to automate, export, and manage your Twitter data and analytics to measure effectiveness. The information you obtain from Twitalyzer is not overwhelming [more…]
Monitoring Services for Assessing Your Twitter Marketing Campaign
To measure the success of your Twitter marketing efforts, it helps to know whether and where people are talking about your tweets, forwarding your links, or using those links elsewhere on the Web. You [more…]
How to Use Twitter in Your Business
Whether you have a small, medium-sized, or large business, you can use Twitter as a valuable marketing tool. Also, Twitter can help complement your company’s current PR and customer service efforts. The [more…]
Creating a Twitter Contacts List for Your Marketing Campaign
After you create your Twitter account, you are given different options to help you in building your Twitter contact list. For marketing purposes, you can let Twitter build your list with your current e-mail [more…]
How to Complete Your Twitter Profile Settings
You use your Twitter bio to let the world know who you are. If you're using Twitter for business, tell what your business des. Use plain language and keywords that people would normally search for. Do [more…]
Understanding Twitter Basics
Twitter is very easy to use. And if you are thinking about marketing on Twitter, you probably know a little bit about how Twitter can help you with potential customers. But here are the Twitter basics [more…]
How to Find Industry Leaders and Competitors on Twitter
If you are marketing on Twitter you need to learn how to find industry leaders and competitors in your area. Leaders write the articles in the trade journals, get invited to give keynote speeches and presentations [more…]
How to Stay Off E-Mail Marketing Blacklists
Getting added to an e-mail blacklist can really wreck your e-mail marketing strategy. Having your business’s IP address reported as a possible spammer is [more…]
How to Get Removed from an E-Mail Blacklist
As a legitimate e-mail marketer, you may do all the right things to avoid being put on a blacklist, yet find your e-mails blocked from time to time. Sometimes, you make an innocent mistake, or your security [more…]
How to Fit E-Mail into Your Marketing Strategy
Including e-mail in your marketing mix isn’t as simple as transferring more traditional message formats into electronic formats or abandoning more expensive media in favor of e-mail delivery. You need [more…]
How to Brand Your Marketing Message across All Media
In marketing, you’re likely to employ several tools, messages, and types of media — including e-mail — over long periods of time. Keeping the design elements and personality of your messages similar or [more…]
How to Create Navigation Links in Your E-Mail Marketing Messages
Including navigation links in your e-mail marketing messages can save your audience time and direct them to exactly where you want them to be. Create links as a table of contents or to take your audience [more…]
Using Basic Marketing Principles with E-Mail Marketing
As an e-mail marketer, your job is to convince consumers to part with their money to obtain your products or services. Your persuasive technique probably involves communicating one of two basic messages [more…]
