Instead of uploading your video résumé to the 20-plus available video-sharing sites one at a time for your job search, you can use a content distribution system. OneLoad is a great choice.
After you create your free OneLoad account, you can upload your video, description, and tags. From there, OneLoad lets you choose which sites you want to syndicate to. Note that you need to have accounts with each of those sites. Then with one click, your video will be on 20 or so video-sharing sites. Consider taking the time to create accounts on at least five different sharing sites.
YouTube is the second-largest search engine in the world. If you post your video on YouTube, engineer as many views and comments as you can. When hiring managers see that your résumé is watched and engages people, your social value increases. Send an e-mail to your friends and family, asking them to watch your video and leave a comment.
All this uploading may seem like a lot of work, but after all you’ve done to produce a killer video résumé, you may as well take an hour to make sure as many people as possible see it. That’s right: You can set up accounts and upload your video to all these sites in less than an hour. It’s totally worth your time!
An employer may find you on YouTube by looking you up by name or by using some industry or role-specific keyword combination. If you want your video to rank on their search results, follow these tips.
When uploading your video résumé to pretty much any video sharing site, remember to include very clear descriptions, categories, and tags. When you write the description of your film on a video-sharing site, start the description with http://yoursite.com, replacing yoursite.com with the domain name of your LinkedIn profile, résumé website, or blog. Adding http:// tells the site to activate the link, making it clickable.
Make your description just one to two sentences long and include some of the keywords relevant to your target industry. Use your full name in the title of the video as well as in the description and tags. If people run a search on your name, you want them to find your work of art.
Because you have very limited room in the video’s description to write searchable copy, you can take advantage of YouTube’s closed caption feature. Closed caption is a direct transcript of your video tied to time so that someone hard of hearing can read what you are saying as you say it.
This transcript also gives YouTube a chance to know exactly what you say in your video so it can index it more accurately for search results. After your video is complete, simply type along as the video runs. Note that not all video sharing sites have this feature yet.